Red Paddle Casestudy

Red Paddle Co

Red Paddle Co believes that owning an inflatable SUP should not mean you have to compromise on performance, looks, or quality. Inflatable paddleboards offer the ultimate in convenience but this should not be at the expense of performance. Founded in 2008, Red Paddle Co can be credited with many innovations for the SUP inflatable and as a result, are firmly at the cutting edge of the evolution of the sport.


Increase in organic sessions


Increase in website goal conversions


Reduction in PPC cost per click


Increase in average session duration

The challenge

Red Paddle Co approached hungly when looking for an agency that could provide all of their web development and digital marketing needs. They wanted to cut down on the number of agencies they had to work with, but more importantly, find an agency that would feel like an extension of their current team. They knew they had the opportunity to build on the success they already had but needed a team of specialists to take it to the next level!

The solution

Integrating into the Red Paddle Co team we started learning everything about paddleboarding! Our development team helped Red Paddle fix any of the major issues with their website and the marketing team put together a strategy in line with the business marketing objectives.

We are now in our second year of working together and have made impressive improvements to the customer journey and organic website traffic.

Client Testimony

Hungly manage all our digital marketing activity including SEO, PPC, and paid search, as well as ongoing website maintenance and development. We’ve seen significant improvements in our organic website traffic despite them having to work with a large, complex, and challenging legacy website.”

Let’s Work Together.

Coveya Casestudy